When Alva-Amco Phramacal needed to drive new awareness for the efficacy of its topical rosacea treatment cream, Prosacea, we created a digital-first campaign that put a fresh face forward, literally — spotlighting the real results of a Prosacea ritual on real people with the condition!
CD: Terry Mertens, Bradford Pretorious
Creative Team: Sarah O’Hanian, Madison Thomas
Agency: Plan B Advertising